Each approach has its distinct advantages. The former patrol officer probably has a better idea of what type of information can be released to the news media without jeopardizing an investigation. Conversely, the journalist who becomes a PIO knows the reporters and knows how to give them enough information to do their jobs without damaging an investigation.
Having worked nine years as a journalist before becoming a public information officer for the Riverside (Calif.) Police Department, Steven Frasher has seen both sides of the fence. Frasher notes that perhaps the biggest problem with press-police contacts is the over-the-top desire of investigators to hold on to even the most basic of information that will neither harm an investigation nor expose the department to any liability.
But Frasher also knows that some reporters are ethically challenged and can do a great deal of damage. “Not all journalists conduct themselves with the integrity that I did,” acknowledges Frasher. “Because of this, I would caution any cop against saying anything that would jeopardize an investigation. At the same time, when you are at an accident scene that 10,000 people have just driven by, is it really necessary to refrain from commenting that a green truck was involved in the accident? If you have a body that is lying in the street covered up, can you not admit that somebody is dead at the scene, even if you can’t say whether it was incident to an accident or a crime?”
Frasher understands the reticence that many cops have when it comes to the prospect of speaking with the news media. To them, he offers food for thought.
“Realize, too, that there are those of us [journalists] who do respect what you do. At the same time, we hope that you would be more respectful of us. There is one commander that I kept in contact with on a particular multiple homicide investigation all the way up to an hour before we went to press. At that time, he was still assuring me that there were no leads in the case. Our headlines reflected that; then I was leaving work and I heard on the radio that the case had been solved with suspects in custody. That made me look bad.”