NBPA Sends Letter of Support to Nike CEO for Kaepernick Advertisement

The National Black Police Association released an open letter they sent to Mark Parker, Nike's CEO, saying that NBPA "believes that Mr. Kaepernick's stance is in direct alignment with what law enforcement stands for—the protection of a people, their human rights, their dignity, their safety, and their rights as American citizens."

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When Nike released its new advertising campaign featuring former NFL-quarterback Colin Kaepernick, National Association of Police Organizations called for its ranks to boycott the shoemaker's products.

Other police organizations made announcements decrying the decision to employ Kaepernick as a spokesperson because he had famously taken a knee in protest during the national anthem before his games. His actions—he said at the time—were to raise awareness of what he believed to be mistreatment of African American citizens at the hands of police officers.

But at least one police organization has broken ranks and offered a word of support for Nike and Kaepernick.

The National Black Police Association released an open letter they sent to Mark Parker, Nike's CEO, saying that NBPA "believes that Mr. Kaepernick's stance is in direct alignment with what law enforcement stands for—the protection of a people, their human rights, their dignity, their safety, and their rights as American citizens."

The letter concluded, "The NBPA proudly supports Nike and your use of Mr. Kaepernick in your new 'Just Do It' advertising campaign. Truth and upholding the Constitutional rights of citizens are cornerstones of leadership in policing. Our mission includes striving to bridge the gap between law enforcement and our communities—we are committed to ensuring equity for the community, as we work to enhance trust, legitimacy, transparency, and accountability in policing."

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