FREE e-Newsletter
Important News - Hot Topics
Get them Now!

Top News

Click It or Ticket Ups Seat Belt Use

August 01, 2001  | 

The Click it or Ticket Campaign conducted across eight southeastern states in May delivered a record increase in seat belt use and will result in hundreds of lives saved. Belt use jumped nine percentage points, meaning more than 4.4 million additional people are buckling up. Over the course of a year this increase could save 659 lives and $1 billion in health care costs.

The Click It or Ticket high visibility enforcement program combines intense enforcement with paid advertising to notify the public about the enforcement. The goal is to encourage people to buckle up to avoid a ticket. The model is based on years of research showing that for many people who don't wear seat belts -- especially young people -- the possibility of receiving a ticket is a more powerful incentive than the threat of injury or death.

Click It or Ticket is part of an ongoing national initiative to increase the belt use, and is a partnership between the law enforcement community, state highway safety offices, the Air Bag & Seat Belt Safety Campaign and the National Highway Traffic Safety Administration.

Tags: Traffic Enforcement, Public Awareness Campaigns


Be the first to comment on this story





POLICE Magazine does not tolerate comments that include profanity, personal attacks or antisocial behavior (such as "spamming" or "trolling"). This and other inappropriate content or material will be removed. We reserve the right to block any user who violates this, including removing all content posted by that user.

Other Recent News

Video: Chase, Standoff End With Fatal Shooting Outside Dallas Mall
A chase in South Dallas led to a standoff that ended with Dallas police fatally shooting...
Video: LAPD Honors Fallen Motor Officer
Officer Christopher Cortijo, 51, was stopped at a red light in Sun Valley on April 5 when...
Texas Officer Recovering from Weekend T-Stop Shooting
A Fredericksburg, Texas, police officer shot during a weekend traffic stop is out of ICU...
Texas Officer Dies from Crash Injuries
The accident happened Thursday afternoon on west Highway 287 in Midlothian. Officer Phares...
8-Year-Old Michigan Boy Charged with Assaulting Officer
Police were called and school staff requested an officer drive Edward to school. When the...

Get Your FREE Trial Issue and Win a Gift! Subscribe Today!
Yes! Please rush me my FREE TRIAL ISSUE of POLICE magazine and FREE Officer Survival Guide with tips and tactics to help me safely get out of 10 different situations.

Just fill in the form to the right and click the button to receive your FREE Trial Issue.

If POLICE does not satisfy you, just write "cancel" on the invoice and send it back. You'll pay nothing, and the FREE issue is yours to keep. If you enjoy POLICE, pay only $25 for a full one-year subscription (12 issues in all). Enjoy a savings of over 60% off the cover price!

Offer valid in US only. Outside U.S., click here.
It's easy! Just fill in the form below and click the red button to receive your FREE Trial Issue.
First Name:
Last Name:
Rank:
Agency:
Address:
City:
State:
  
Zip Code:
 
Country:
We respect your privacy. Please let us know if the address provided is your home, as your RANK / AGENCY will not be included on the mailing label.
E-mail Address:

Police Magazine