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Albuquerque Police Launch Recruiting Campaign

January 09, 2013  | 

Screenshot via APD.
Screenshot via APD.

The police department in New Mexico's largest city has launched a multimedia officer recruiting campaign amid a federal probe and a large number of expected retirements.

Using social media, television commercials and billboards, the Albuquerque Police Department's new recruiting campaign is aimed at recruiting recent college students and returning veterans just as officials say the department faces a shortage of around 80 officers. In addition, about 200 more officers are expected to retire due to proposed changes to state retirement funds.

On a YouTube channel with Albuquerque police videos, the department has videos of officers demonstrating typical days on helicopter patrol and on mounted horse as they roam through various areas of the city. The channel also has posted video of cadets on ride-a-longs.

Read the full Associated Press story.

Tags: Hiring Initiatives, Recruiting, Social Media, Albuquerque (N.M.) PD


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